In a recent Nice Guys on Business podcast, CEO Adam Frisch explains how BIM is changing the way consumers and merchants interact with one another, making the buying experience better to mutually benefits both sides on each and every transaction.
BIM enables merchants to develop more meaningful relationships with their customers, generate incremental revenue growth, lower payment costs, dramatically reduce fraud rates, drive loyalty participation, and create superior mobile and online buying experiences for their customers.
The full interview can be found here: http://www.niceguysonbusiness.com/632-adam-frisch-will-make-customer-buying-experience-better/