BIM was invited to become a sponsor of the Merchant Advisory Group (MAG), a prestigious group merchants dedicated to representing the merchant voice in driving positive change in the payments industry. At the mid-year conference in Charlotte, North Carolina, COO Aydin Kadaster gave a presentation on “Leveraging Mobile to Drive Sales and Lower Processing Costs.”
Attending this was a great opportunity for BIM to network with merchants across many industries, including QSRs, convenience Stores, super markets and retail. A common theme that we heard from these merchants is that they are looking for a solution where they can promote their brand, have more influence over the customer experience, and build customer loyalty. We believe that many of these merchants will be able to leverage BIMs payment platform to help dramatically lower their processing costs.
Building relationships with many experienced payment professionals was a great start to BIMs involvement in MAG. We are looking forward to the annual MAG conference in New Orleans in October!